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security & AI search.
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Longer reads on security, crawl hygiene, and GEO.
Threat modeling for public sites: crawlers, APIs, and bot traffic
A practical framework for prioritizing fixes when your marketing site is scanned constantly by search engines, vendors, and opportunistic bots.
April 28, 2026Read more →Entity clarity for brands: Organization schema and disambiguation
Practical steps so humans, search, and answer systems can agree which “Acme” you mean.
May 10, 2026Read more →All posts
Threat modeling for public sites: crawlers, APIs, and bot traffic
A practical framework for prioritizing fixes when your marketing site is scanned constantly by search engines, vendors, and opportunistic bots.
April 28, 2026Read more →Dependency supply-chain checks your frontend CI should enforce
Why npm audit alone is insufficient—and the small set of gates that catch real issues before production.
April 12, 2026Read more →Security headers without breaking prod: HSTS, CSP, and phased rollouts
How to move from report-only CSP to enforcement and still sleep at night.
March 30, 2026Read more →Crawl hygiene: logs, robots rules, and what “priority” really means
Translating server logs and robots behavior into a prioritized fix list for large sites.
May 2, 2026Read more →Indexing diagnostics without guesswork: parity between crawl and Search Console
A checklist for when pages are crawled but not indexed—or indexed without the URL you expect.
April 20, 2026Read more →JavaScript rendering: closing the gap between users and what bots execute
When hydration delays, client-only data fetches, and edge cases quietly change SEO outcomes.
March 18, 2026Read more →Entity clarity for brands: Organization schema and disambiguation
Practical steps so humans, search, and answer systems can agree which “Acme” you mean.
May 10, 2026Read more →Answer-ready page structure without keyword stuffing
How concise ledes, honest headings, and scannable sections improve extraction and readability.
April 5, 2026Read more →Machine-readable site guides: what llms.txt can—and can’t—fix
A grounded take on steering files, crawler politeness, and staying aligned with visible content.
March 22, 2026Read more →Publisher rollout: from crawl friction to cleaner citations in 90 days
How a digital publisher aligned technical access, structured data, and editorial cadence under one roadmap.
May 6, 2026Read more →Technical remediation that changed presence in AI summaries
A mid-market SaaS vendor traced thin template parity issues to missing facts on comparison pages.
April 16, 2026Read more →B2B SaaS: doubling qualified demos after freshness and entity fixes
When product marketing velocity outpaced schema and date signals, trust suffered—until data fields caught up.
March 8, 2026Read more →Stay updated
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